Trading partners

Your distribution and sourcing network — already vetted.

Wholesalers and manufacturers of seeds, fertilizer and other inputs — and buyers sourcing grain and produce — get direct access to a trained network of Commercial Agents already working with farmers in their area. No need to build that reach from scratch.

Every partnership is set up directly with our team — terms are agreed together, not standardised.

A ShareCARD representative visiting a farmer to review crops in the field

For input wholesalers & manufacturers

Get your seeds, fertilizer and inputs to farmers who trust the person selling them.

Reach farmers through agents who already have their trust — not a cold distribution channel.

Every agent completes ShareCARD training before representing your products.

Agents order and restock directly through the app — no separate ordering process to run.

The ShareCARD agent app used to order and restock inputs

For produce & grain buyers

Source grain and produce through agents already working the farm gate.

This runs alongside Market Linkages, which connects you to SACCO-verified supply. Trading through agents gives you a second route to the same farm gate — direct, local, and agent-mediated.

Agents source and aggregate produce directly from farmers in their area.

Same verification standard as the rest of ShareCARD — a different route to the same farm gate.

Works well for crops or territories where agents already have reach ahead of any local SACCO.

Two farmers inspecting harvested produce, ready for market

Why trade through the network

A credibility layer, not just a contact list.

Vetted & trained

Every agent completes ShareCARD training before representing your products or sourcing on your behalf.

A verified track record

Every agent builds a transaction history on the platform, so you can see who’s actually moving volume — not just who signed up.

No network to build from scratch

Plug into agents already working their territory, instead of recruiting and training your own distribution or sourcing team.

What this can look like in the field

Two ways partners are extending their reach through agents.

1

Farmer-group introductions

In some areas, agents connect directly with organised farmer groups already active in their territory — concentrated volume in one relationship, rather than building trust farmer-by-farmer.

2

On-the-ground product days

We’re exploring scheduled product days in agent territories — trading partners showcasing seeds or fertilizer with samples, building direct farmer trust alongside the agent.

How the terms work

Every trading-partner relationship is set up directly with ShareCARD and agreed on its own terms — product, volume, territory, and how agents are paid all vary by partner. We work through what fits during onboarding, rather than fitting every partner to one fixed model.

Curious how agents themselves work?

See the retail-level trade partners who distribute your inputs and source your produce on the ground.

See Become an Agent →

Sourcing SACCO-verified supply at scale?

Market Linkages connects buyers directly to verified SACCOs and consortiums across 22 regions.

See Market Linkages →

Let’s talk about where you fit.

Tell us about your products, your territory, and what you’re trying to move — we’ll map it to the agents already working there.